Jennifer Lopez only packs the essentials. For her new partnership with Virgin Voyages, the star set sail in a collection of sultry outfits, featuring a see-through maxi dress with matching nude briefs and a sheer corset bodice. J Lo kept the glamour going strong in a sparkly white two-piece set that highlighted her abs, accessorizing with a silk scarf, white blazer, and cowboy hat. As a nod to the cruise line’s iconic red logo, she lounged on the rooftop deck in another vacation-ready set, this time an asymmetrical one-shoulder top and high-waisted maxi skirt.
Lopez’s festive campaign wardrobe was designed with celebration in mind, meant to encourage people to travel and commemorate important moments. “It’s so important to me that we stop and take time to celebrate special moments in our lives,” Lopez said in a press release. “If the last few years have taught us anything, it’s how important it is to cherish life’s special moments with your inner circle.” Plus, it doesn’t hurt to look good doing it.
J Lo previously showed off her larger-than-life summer style in another campaign — that time for Revolve — posing in a Barbiecore chainmail dress, towering rhinestone heels, and lots of feathery details. She later announced the mini size of her JLo Beauty Booty Balm in a black thong one-piece completely covered in cutouts.
Lopez’s Virgin Voyages looks are similarly bold, but still perfectly suited for vacation, bringing the party directly to you. Read on to see all the outfits from her seaside campaign.
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