Celebrities Want Equity Over Endorsement Deals – Here's Why | Forbes

In decades past, celebrities were known to get rich fast and die broke. Forbes’ Zack O’Malley Greenberg explains why that’s all changing. From Justin Bieber to Serena Williams, these stars are growing their fortunes thanks to Silicon Valley.

Read the full story on Forbes: https://www.forbes.com/sites/zackomalleygreenburg/2020/02/28/how-an-early-pinterest-investment-turned-nfl-legend-joe-montana-into-an-all-pro-venture-capitalist/#6219661f228e

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